This past weekend I took a trip up to Sheffield in Yorkshire to visit some friends and add some variety to my London Marathon training. My mates Oli and Rob took me on a 12 mile adventure through the ice and snow. I took a few photographs on the way; I didn’t think that I’d have any long runs in the UK that would rival the scenery that I experienced in Morocco, but it turns out I was wrong!
As some of you may be aware, I’m currently in training for the London Marathon; As part of my preparation for this, I took off at the end of January for a 9 day running holiday in Morocco. Over the last few years, the bulk of my overseas travel has been very photo-centric, so it was great to head away to a new place with no deadlines, shot lists or clients to please!
Of course, that didn’t stop me taking a few photographs here and there; I’ve got 13 rolls of 120 being developed by the wonderful chaps at Labyrinth, and both my iPhone and G12 got a decent workout. Here’s a few highlights, and if you want to lose 5 minutes of your life there’s a wee video too.

The wardens of the mountain hut that sits atop the pass above Imlil. These guys made us moroccan mint tea on our return descent.

Is it legal in Morocco to squeeze 9 people into a Hyundai i10? Possibly not, but it was worth it to foster UK/Berber relations!

Seriously ready for dinner in the Hotel Chez Juju, Oukaimeden. As you can see, it wasn't exactly high season...

'The Limo' - probably not the perfect vehicle for high altitude, challenging roads - but heck, we're both still alive!

For all those who want to learn about photography - that's how you stand on the edge of a steep slope holding a Mamiya 7. Class over.

Big Tasty Prawns. I was later informed by a friend that these bad boys like to dine on Whale Poo. Nice.

Ewan's new haircut was so intense that his head literally exploded when out training that evening on Essaouira beach.

Breakfast on the roof of Villa Maroc in Essaouira. If you ever get the opportunity to stay at this hotel, I cannot recommend it enough. Seriously.

The courtyard in Marrakech's marvellous 'Maison De La Photographie' - a collection of historic prints and glass plates showing Moroccan life in the early 1900's.

I'm fundraising for the charity Bliss as part of my London Marathon effort - this was a first run out for the team vest.

Good spirits post race - Ewan ran a cracking 76 minutes, and I crossed the line 5 minutes later in 81. Time for a beer!
It was a great trip – if you’re planning on visiting Morocco, here’s some useful links:
Marrakech Marathon and Half Marathon
Riad Dar Adrar, Imlil
Villa Maroc, Essaouira
Hotel Chez Juju, Oukaimeden
Car Rental Ltd., Marrakech
Earth Cafe, Marrakech
Riad Jakoura, Marrakech
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Some of my Notting Hill Carnival Photographs are featured in The Church of London’s special edition newspaper ‘The Good Times’ - it’s out today.
Today is supposedly the most depressing day of the year; ‘The Good Times’ is a breath of fresh air and a call to be optimistic in 2012! You can pick up a free copy in a number of outlets in London (today onwards) and Leeds/Glasgow from tomorrow. More details of where you can get your mitts on a copy can be found here……
If you can’t get to one of the stockists, there’s a limited number of copies available for the cost of postage only (Just £1 in the UK, £3.00 for EU, and £3.50 for the rest of the world) via the Stack Magazines Shop
enjoy, and smile!
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Here is a cold hard fact:
‘Exposure’ won’t buy you shit.
Before you look away, let me elaborate a little bit. As creatives, we do all need a certain amount of exposure; if you want those people who commission photography to hire you, then you need to get your work in front of them. There’s plenty of ways of doing this while preserving your integrity – there’s a number of good blogs with a wide reach, and you could even (gasp) just pound the pavements with a portfolio or a box of well presented prints.
However. Please, please, please – don’t give your stuff away for free to organisations that should be paying you for it.
Here is a little case study that happened to me earlier this week.
I got a mail in my inbox titled ‘Photo Request’.. this is what it said:
———————————–
Hello there,
I work for global creative agency XXXXXXX in London. We love your work, and would like to feature your photo (attached) in our printed publication as the title page to our ‘Technology’ section. We just wondered whether we could have permission to use a hi-res version? We can of course give you a full credit. You can see an online version of the publication here (weblink) We distribute 10,000 of our audience surveys globally to our clients (brands ranging from Nike to Hennessy), independent shops, magazines and buyers.
We are on a very deadline with this project so would be great to hear from you ASAP!
Thanks so much for your help!
This was my response:
———————————–
Hi Xxxxxx
Thanks for your interest in my work. I’d be happy to supply the hi-res version of this image for a non-exclusive single usage fee of £xxx.
I look forward to hearing from you.
kind regards
Ben Roberts
———————————–
Of course, I pretty much knew what the response would be to that – and sure enough, the following day i received this:
———————————–
Hi Ben!
Unfortunately we don’t have much of a budget for this new publication, so were hoping to give you exposure to our clients and brands and a credit for use of the photo. However, if this isn’t suitable we understand.
Thanks for your help!
Xxxxxx
———————————–
perhaps it will make you and your organisation think twice about approaching content creators like me with frankly insulting ‘opportunities’ such as this;
or maybe not, but hell, sending this email will brighten my day slightly.
Ben
Students and young aspiring photographers; Whatever you do with your work, do not give it away for free to goddam leeches like these people. Don’t be seduced by false promises and the tantalising, mystical allure of your name in lights – ‘Jonny Knobhead, superstar photographer‘ – this will not fucking happen unless you are Ryan Effing McGinley. And you’re (probably) not.
Clients who truly value what you do and the content that you create will PAY YOU in ACTUAL MONEY for the work that you do for them, or the work that you have already done that they want to use.
A credit won’t buy you a new skateboard. A credit won’t help you get your film developed. A credit won’t buy you shit.
You can create your own buzz and exposure by collaborating with designers, illustrators and stylists in your peer groups; be your own publicity machine.
But when the big agencies come knocking with their cap in hand, be strong. Insist on payment in a polite, straightforward manner. If they pass this opportunity up, then move on with your head held high and your ass intact. Or maybe send them Mr Ellison’s video.
Posted in rants | 86 Comments »







































